Two best friends revolutionized motorcycle comfort back in 1980. Another set of best friends (that's us) revolutionized their brand in 2023. Turns out making history is better with a buddy. Seems fitting, doesn't it?
Mustang Motorcycle Seats
Services
Identity
Design
Copywriting
Creative Direction
Film Production
Video Editing
Website Design
Heritage meets horsepower.
When the world's biggest aftermarket motorcycle seat manufacturer asked us to modernize their brand, we didn’t just hop on – we grabbed the handlebars and leaned in. Our fresh identity system kept their legendary craftsmanship front and center while bringing some much-needed muscle to their logo and look. Then we found their rallying cry…
The best damn tagline.
Sometimes the perfect words are right there all along. "The best damn ride" wasn't just our creation – it's what riders have been saying about Mustang seats for 40 years. We just made it official.
Lights, camera, ignition.
To capture Mustang's legacy of greatness and unmatched craftsmanship, we hit the road with our cameras rolling. The result was two killer videos that showcase both their heritage and their hands-on approach, ready to rev up their website, social channels, and digital campaigns.
A website worthy of the workshop.
Their seats are meticulously handcrafted. Their old website? Not so much. We completely redesigned their digital experience to be as smooth as their seats, with a user-friendly interface that even the most tech-averse riders can navigate.
